Hello , I’m Yasser.

I am a product designer currently based out of New York. From a young age, I had a high interest in technology and I was fortunate enough to experience it from its early adoption. I was the go-to person in our household when things went awry. My curiosity led me to learn Photoshop and other design software’s, which in turn inspired a lifelong passion for gaming and graphic design.

I discovered that product design merges my graphic design experience and passion for creating positive user-based experiences. My design practice is based on experimental learning. I’m constantly inspired by interfaces and design systems that I attempt to apply daily in my work . This has allowed me to stay ahead of the curve by researching and staying up to date with current UX/UI trends.

When I am not designing, I travel to draw inspiration from the world around me. Often times its things outside of the design articles/books that influence my style. The best part is coming back home from work to sketch out new design concepts.

User Research

I believe that user research is the most important step of the design process. I love speaking to users and understanding their process & problems first, before even considering design.

UI & Visual Design

I'm a skilled visual designer with an eye for graphics, typography, layout, and color. I love building functional software & mobile products and infusing modern aesthetics.

Prototyping

I'm skilled in prototyping products with users and stakeholders across the entire design lifecycle. I love using Adobe XD, Sketch, Invision & Figma to wireframe and prototype designs.